New York – June 28, 2012 – 24/7 Media, WPP’s marketing technology company, announced today the promotion of Dan McKinney to Director of Platform Strategy and Development.  McKinney reports to Rob Schneider, SVP, Platform Strategy and Development.

“I’m delighted to announce Dan McKinney’s promotion to Director,” said Schneider.    “His strategic thinking and knowledge of the digital marketplace make him an integral part of the Platform Strategy and Development team.” 

McKinney has held various positions during his eight year tenure with 24/7 Media, including roles in account management, training, sales engineering, product management, and most recently on the partnerships and mergers and acquisitions team. 

As Director of Platform Strategy and Development, McKinney will focus on finding best-of-breed partners and companies that compliment 24/7 Media’s technology stack and product suite, offering the most comprehensive end to end solution available in today’s marketplace. He and the team will ensure that 24/7 Media provides its advertiser and publisher clients with innovative tools and technology that simplify the complexity of digital advertising, optimize their return on investment and provide a competitive advantage. 

This promotion is effective immediately.